{"id":60254,"date":"2026-06-24T13:48:28","date_gmt":"2026-06-24T16:48:28","guid":{"rendered":"https:\/\/cvinoticias.com\/v3\/?p=60254"},"modified":"2026-06-25T11:48:54","modified_gmt":"2026-06-25T14:48:54","slug":"iguazu-es-invierno-avanza-la-promocion-del-destino-en-mercados-nacionales-e-internacionales","status":"publish","type":"post","link":"https:\/\/cvinoticias.com\/v3\/iguazu-es-invierno-avanza-la-promocion-del-destino-en-mercados-nacionales-e-internacionales\/","title":{"rendered":"Iguaz\u00fa es Invierno: Avanza la promoci\u00f3n del destino en mercados nacionales e internacionales"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">En di\u00e1logo con CVI Noticias, el presidente del ITUREM, Leopoldo Lucas, se refiri\u00f3 a las distintas acciones que se encuentran en marcha para fortalecer la promoci\u00f3n tur\u00edstica de la ciudad durante la temporada invernal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En ese marco, destac\u00f3 el lanzamiento de la campa\u00f1a \u201cIguaz\u00fa es Invierno\u201d, una propuesta que busca mostrar las m\u00faltiples experiencias que ofrece el destino durante esta \u00e9poca del a\u00f1o. La iniciativa pone el foco en los recorridos que pueden realizar los visitantes por los distintos atractivos tur\u00edsticos, espacios naturales, propuestas gastron\u00f3micas y actividades disponibles en la ciudad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por otro lado, se\u00f1al\u00f3 que otro de los ejes de promoci\u00f3n estar\u00e1 vinculado al mundial, invitando a turistas y residentes a disfrutar de los encuentros deportivos desde Puerto Iguaz\u00fa. Para ello se desarrollar\u00e1n acciones promocionales y audiovisuales especiales, con la participaci\u00f3n de la TV P\u00fablica, que mostrar\u00e1 los principales atractivos y experiencias que ofrece el destino a nivel nacional.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/66056a9c-ecfe-4337-bbbf-179edaf7c094.jpeg\"><img decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"60258\" data-src=\"https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/66056a9c-ecfe-4337-bbbf-179edaf7c094-768x1024.jpeg\" alt=\"\" class=\"wp-image-60258 lazyload\" data-srcset=\"https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/66056a9c-ecfe-4337-bbbf-179edaf7c094-768x1024.jpeg 768w, https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/66056a9c-ecfe-4337-bbbf-179edaf7c094-225x300.jpeg 225w, https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/66056a9c-ecfe-4337-bbbf-179edaf7c094-1152x1536.jpeg 1152w, https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/66056a9c-ecfe-4337-bbbf-179edaf7c094.jpeg 1200w\" data-sizes=\"(max-width: 768px) 100vw, 768px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 768px; --smush-placeholder-aspect-ratio: 768\/1024;\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/aea2acb2-fce5-4ab0-9335-b891d0057e2c.jpeg\"><img decoding=\"async\" width=\"887\" height=\"1024\" data-id=\"60257\" data-src=\"https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/aea2acb2-fce5-4ab0-9335-b891d0057e2c-887x1024.jpeg\" alt=\"\" class=\"wp-image-60257 lazyload\" data-srcset=\"https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/aea2acb2-fce5-4ab0-9335-b891d0057e2c-887x1024.jpeg 887w, https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/aea2acb2-fce5-4ab0-9335-b891d0057e2c-260x300.jpeg 260w, https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/aea2acb2-fce5-4ab0-9335-b891d0057e2c-768x887.jpeg 768w, https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/aea2acb2-fce5-4ab0-9335-b891d0057e2c-1331x1536.jpeg 1331w, https:\/\/cvinoticias.com\/wp-content\/uploads\/2026\/06\/aea2acb2-fce5-4ab0-9335-b891d0057e2c.jpeg 1386w\" data-sizes=\"(max-width: 887px) 100vw, 887px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 887px; --smush-placeholder-aspect-ratio: 887\/1024;\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Por otra parte, el titular del ITUREM adelant\u00f3 que el organismo continuar\u00e1 participando activamente en distintas ferias y eventos tur\u00edsticos estrat\u00e9gicos. En julio, representantes del sector p\u00fablico y privado estar\u00e1n presentes en una importante feria en S\u00e3o Paulo, donde trabajar\u00e1n en acciones orientadas a fortalecer el turismo regional y captar visitantes para el destino.<br>Asimismo, en agosto Puerto Iguaz\u00fa participar\u00e1 del evento de turismo de reuniones Meet Up Argentina, que se desarrollar\u00e1 en Buenos Aires. All\u00ed asistir\u00e1n junto a prestadores locales con el objetivo de promocionar la ciudad como sede de congresos, convenciones y eventos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Finalmente, confirm\u00f3 que en septiembre el destino volver\u00e1 a decir presente en la tradicional Feria Internacional de Turismo, considerada una de las exposiciones m\u00e1s importantes del sector tur\u00edstico de la regi\u00f3n, donde se buscar\u00e1 seguir posicionando a Puerto Iguaz\u00fa entre los principales destinos tur\u00edsticos del pa\u00eds y sudam\u00e9rica.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Entrevista con: Leopoldo Lucas (Pdte. ITUREM)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En di\u00e1logo con CVI Noticias, el presidente del ITUREM, Leopoldo Lucas, se refiri\u00f3 a las distintas acciones que se encuentran en marcha para fortalecer la promoci\u00f3n tur\u00edstica de la ciudad durante la temporada invernal. En ese marco, destac\u00f3 el lanzamiento de la campa\u00f1a \u201cIguaz\u00fa es Invierno\u201d, una propuesta que busca mostrar las m\u00faltiples experiencias que [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":60256,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[1634,313,126,1870],"class_list":["post-60254","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-turismo","tag-destino","tag-iguazu","tag-mercado","tag-promocion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Iguaz\u00fa impulsa su promoci\u00f3n tur\u00edstica para el invierno | CVI NOTICIAS<\/title>\n<meta name=\"description\" content=\"ITUREM lanz\u00f3 la campa\u00f1a \u201cIguaz\u00fa es Invierno\u201d y refuerza la promoci\u00f3n del destino en mercados nacionales e 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